How Many Words/Photos Do I Need for an Article?
An article can be comprised of a mix of text and photos – but how this is determined is entirely up to you or your contributor.
To work out what the page could consist of:
- Look at your page plan and see how much space you have allocated to that article
- Check the word count table and see how many words or paragraphs the article would be comprised of if it was to be solely text (ie, no photos at all)
Check the photo vs word reduction table and note the number of words that relate to the size of each photo that you are thinking of adding to that page
Deduct the word or paragraph count per image from the original word or paragraph number to come up with the final word or paragraph count
If the article is to comprised entirely of photos, please refer to the photo count table
Example:
A one-page article could be made up of any of the following:
- 5–7 paragraphs or 800 words (text only)
- 6 paragraphs or 700 words plus 2 small photos
- 3 paragraphs or 400 words plus 1 large and 2 medium photos
- 1 paragraph or 200 words plus 6 medium photos
Word counts (text only articles – no photos)
|
Page size
| Word count
| Paragraph count
|
Two pages of A4
| 1600
| 10–14
|
A4
| 800
| 5–7
|
1/2 A4
| 400
| 2–4
|
1/4 A4
| 200
| 1–2
|
Photo vs Word reduction
(the number of words and paragraphs a photo replaces)
|
Photo size
| Paragraph
| Words
|
Small
| 0.5 of a paragraph
| 50 words
|
Medium
| 1 paragraph
| 100 words
|
Large
| 1.5 paragraphs
| 200 words
|
Photo counts (photo only articles – no text)
|
|
Page size
| Size of photos
|
|
|
| Small to medium-sized photos
| Medium
| Medium to large-sized photos
|
Two pages of A4
| 30–40
| 24–30
| 18–24
|
A4
| 14–18
| 12–14
| 10–12
|
Related Articles
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An A4 page will fit approximately 800 words without any photos. Refer to the Knowledge base article 'How Many Words/Photos Do I Need for an Article?' in the Getting Started section for full details on article word counts.
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